India is a country of young people – half of its 1.3 billion inhabitants are under 25, and sooner or later they will need somewhere to live. At the same time, ever more Indians are benefiting from the economic boom and want to acquire their own home – in many cases near their place of work as well as in their native city. As a result, the construction market is booming – according to auditors at PwC, it is set to grow by seven to eight percent in the coming years – the second highest growth rate in the whole of Asia.
“To realize all the projects that have been planned and are necessary, we must slash the conventional construction time,” says Dr. Priti Pillay, a trained chemist and head of WACKER’s Technical Service Center in Mumbai. That was why contractors temporarily replaced traditional bricks with concrete blocks, which are easier to lay, since they are perfectly uniform, continues Dr. Pillay. “Though in the long run, they are not really suitable for use in residential buildings, since they are too heavy.”